Strategy Breakdowns

A 3-minute weekly email on the strategy playbooks behind the world's greatest companies.

🎯 Thanks for your interest in partnering with Strategy Breakdowns

  • Strategy Breakdowns is a niche email newsletter focusing specifically on strategic decision-making at tech companies


  • Subscribers are predominantly tech leaders, founders, marketers, consultants, and product managers actively looking for new ways to build their businesses and gain an edge in their work

  • Our high-skilled, specialised, and tech-oriented audience trusts us to maintain a high bar and provide them with quality content and recommendations

➔ If you'd like to promote your company to our readers, please read through our publication information and request a sponsorship option below

Our readers work for industry-leading software companies, including:

We provide direct access to an unrivalled audience of senior decision-makers in strategic and technical roles

Influence:

  • 91% have meaningful influence over strategic decision-making

  • 71% have meaningful influence over budget and procurement decisions

Seniority levels:

  • Founder / C-level (30%)

  • VP / Director (20%)

  • Senior / Manager (40%)


Most common role titles (in order):

  1. Founder / Co-founder

  2. CxO (CEO, COO, CTO, CMO etc)

  3. Product Manager

  4. Software Engineer

Industry distribution skews towards tech, consulting, and other professional sectors


Industries (in order):

  1. Technology (49%)

  2. Management Consulting (18%)

  3. VC / PE / Banking (9%)

  4. Media and Advertising (6%)

Subscribers are concentrated in major Western markets, as well as APAC tech hubs like Australia and Singapore


Locations (in order):

  1. USA (38%)

  2. Australia (13%)

  3. UK (7%)

  4. Singapore (6%)

  5. Canada (6%)

Strategy Breakdowns is where world-class brands advertise to acquire high-value b2b leads. Our sponsors include:

Our sponsors love working with us, and we're proud to drive real results

Our audience loves us too, and we provide recommendations that they trust

Strategy Breakdowns is an ideal publication to promote products and services for senior tech professionals


Examples of relevant offers:


💻 B2B SaaS: Marketing, sales, HR, productivity, analytics, AI, and other B2B products, platforms, extensions and apps.


💵 Fintech: Banking products, corporate cards, fintech platforms, investment tools, and other B2B financial products targeting decision-makers in tech, or B2C financial products targeting an affluent primarily US-based audience. 


🧑‍💻 Developer Tools & Services: Infrastructure, AI/ML/Data, cybersecurity, devtools, and other products for a technical audience.


💼 Jobs & Events: Strategic / technical / financial / operational roles, conferences, webinars, accelerators, and hackathons.


ℹ️ Media and Info Products: Newsletters, blogs, courses, ebooks, certifications, templates, and other digital products.

Here's an overview of our collaboration process

1. Send us your request

Let us know you'd like to work together by selecting a sponsorship option, specifying your objectives, timeframe, budget, and providing any other campaign requirements

2. Availability and scope

We'll review your request and if it's a good fit, we'll get back to you with a campaign proposal including dates and fees

3. Invoice and payment

Once you confirm the campaign proposal, we'll send you an invoice and secure payment portal via Stripe

4. Creative collaboration

We'll work with you to craft compelling copy based on your existing brand assets, our audience understanding, and our internal repository of high-performing ads

Once we have agreed on the final version (per your final signoff), the ads go live on the specified dates

5. Performance reporting

We'll provide you with a best-in-class performance report 7-days after the ad goes live, then an updated version after 14-days.


Cancellation Policy

Once you lock in your date(s), there are no cancellations, rescheduling, or refunds allowed.

Your dates are not confirmed until you have paid in full.

Looking for a custom collaboration?

Get in touch